When changing social media profiles, do it right to maintain that hard-earned traction. Are you thinking about rebranding your professional social media identity? There are many reasons for doing so, but the process entails more than just switching names. The last thing you want is to lose followers, decrease momentum, or confuse your audience. Plan and strategize wisely with these quick and critical tips to ensure you retain your hard-earned social media presence. The last thing you want is ... [Keep reading...]