Logo design basics Your logo will convey your brand message everywhere, so it’s important to get it right. Read entire series Logo Design 101 · Logo Design 102 · Logo Design 103 What are the basics you need to know to start your logo design process? Whether you design a logo yourself or hire a […]
6 Key Elements to Put on a Website Homepage
Your site’s home page serves as your virtual front door, and the design and content of a successful homepage will convert website visitors into customers and clients, begin the selling cycle, and initiate direct contact. How do you create a site or landing page that converts site visitors into buyers?
Logo Design 103: How to DIY design a logo for your business
Are you seeking to create a company logo without hiring a professional designer? Your logo can be the first thing potential customers see, and it can make or break your company’s brand. Here’s what you need to know about designing a logo that resonates with your audience.
Logo Design 102: What is a logo, and how does it help with branding?
Your logo can be the first thing potential customers see, and it can make or break your company’s identity. Here’s why using a logo – a visual graphic – communicates and connects with your target audience. What is a logo? A logo is a visual representation of company, and helps customers identify with you quickly and easily. Think of a logo as a graphic or visual element that quickly communicates your brand or identity to your target audience. A logo can be the first thing potential customers see, and it can make or break a company’s brand. Therefore, a logo should be straightforward, and it should immediately convey the company’s identity, persona, and how it serves customers or consumers.
Logo Design 101: What does a logo consist of?
Logo design basics Your logo will convey your brand message everywhere, so it’s important to get it right. What are the basics you need to know to start your logo design process? Whether you design a logo yourself or hire a logo designer, the first steps are understanding: What are the basic elements of a […]
Outsourcing Explained
How does outsourcing help your business and what are the advantages? Learn which tasks to offload and which ones to tackle in-house. As a small business owner, you have a lot on your plate. As your business grows, your continued success will require offloading some tasks to others. Free up time and focus on running your business by outsourcing.