Do you have a new business in the pipeline? Don’t rush it to market. You’ll have the best chance of succeeding by first ensuring that you have these four essentials elements in place. Entrepreneurship is surely at an all-time high when you factor in the reach and breadth of the online world. With guides on just about any topic you can think of, communities offering newcomers free support, and convenient software solutions making everything easier, the internet continues to inspire ... [Keep reading...]
Turbocharge Your Business
With online reviews you can gain customer trust, get found online, and get ahead of your competition. The presence of online reviews can be the difference between your company doing "just okay," and being a rock star. In an earlier blog post, I wrote about the importance of online customer reviews, and how critical they are to the success of your business. Whether you sell widgets, provide a service, have a brick-and-mortar retail location, or work from a virtual space, today’s ... [Keep reading...]
Tell Me How You Really Feel
Your most valuable business asset is your reputation. Your company's online reputation, when enhanced with positive customer reviews, can boost SEO, strengthen credibility, lend authenticity, and of course entice new clients and customers to seek out your products or services. Indeed. As Martin Holsinger outlines in his book, Contractor Marketing Simplified, if someone were to ask you to identify your company’s most valuable asset, you might think money, raw assets, property, your ... [Keep reading...]