Logo design basics Your logo will convey your brand message everywhere, so it’s important to get it right. Read entire series Logo Design 101 · Logo Design 102 · Logo Design 103 What are the basics you need to know to start your logo design process? Whether you design a logo yourself or hire a […]
6 Key Elements to Put on a Website Homepage
Your site’s home page serves as your virtual front door, and the design and content of a successful homepage will convert website visitors into customers and clients, begin the selling cycle, and initiate direct contact. How do you create a site or landing page that converts site visitors into buyers?
Best Practices for Your Email Marketing Design
Key content and design tips for creating successful email marketing campaigns. Successful email marketing can be a complex task. Considering how important this marketing channel is, it’s worth taking the time on the front end to get it just right. Establish the company’s tone and voice (in the content and the subject line); pay attention to aesthetics (color, font, and graphics). Take note of the best time of day to send it out to ensure your emails don’t get buried. Read on for useful graphics and full article.
Logo Design 103: How to DIY design a logo for your business
Are you seeking to create a company logo without hiring a professional designer? Your logo can be the first thing potential customers see, and it can make or break your company’s brand. Here’s what you need to know about designing a logo that resonates with your audience.
Logo Design 102: What is a logo, and how does it help with branding?
Your logo can be the first thing potential customers see, and it can make or break your company’s identity. Here’s why using a logo – a visual graphic – communicates and connects with your target audience. What is a logo? A logo is a visual representation of company, and helps customers identify with you quickly and easily. Think of a logo as a graphic or visual element that quickly communicates your brand or identity to your target audience. A logo can be the first thing potential customers see, and it can make or break a company’s brand. Therefore, a logo should be straightforward, and it should immediately convey the company’s identity, persona, and how it serves customers or consumers.
Logo Design 101: What does a logo consist of?
Logo design basics Your logo will convey your brand message everywhere, so it’s important to get it right. What are the basics you need to know to start your logo design process? Whether you design a logo yourself or hire a logo designer, the first steps are understanding: What are the basic elements of a […]
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